When you look at a magazine or buy stuff online you will see models. They are the hangers for the clothes and jewellery. They are just second in importance. The items should stand out not the model.
Fashion photography is different from other types. Being a clothing photographer means focusing on the details not the people. The details of the clothes or the accessories are important. People can be easier to photograph because they have a personality that will shine through.
Working with clothes is different because it can not move on its own. It must be on a hanger or shown in a way that makes it look more lifelike. When you add proper presentation technique and correct lighting, the results will be an enhanced item that looks great.
Clothing companies use steamers so that the apparel looks flawless in stores and on the web site. If you want to sell your own items you need to iron it before you take the pictures. A quick run through with an iron will do wonders in making the piece look better.
Models are useful because they showcase how it should look on a body. However, they can distract from the garment. A customer may spend more time looking at the model than the actual piece. Plus you would have to spend money to hire a model.
A mannequin is a good option. They still give you the illusion of a body but they are inanimate and wont cause distractions. It will give a good idea on how it will look when worn. As customers you want to be able to imagine what it looks like. Dress forms can also achieve the same effect and they do not cost as much as a full body mannequin.
When you take photos, ideally the whole item should be seen. All the details need to be visible. So placing them on a table or folded would not show them in the right light. It would be more suitable on a garment rack or dress form. Customers will demand to see every part and detail so each piece will need multiple pictures.
Apparel photography is mainly for commercial use. The fashion industry uses it for their magazines and catalogues. Businesses use it because a lot of people like to buy stuff online. Regular people who sell items online also do it. When you are dealing with customers that are shopping through a web site, the photos are all they have to go by. They rely on it to give them an accurate idea of what the clothes look like. That is why getting the best possible image is crucial.
If you are an online seller or trying to build and grow a following, you need to provide buyers with good images. It needs to look the way you would see it in person. Learning tips and tricks to enhance the qualities of the material and bring out the details can be easy. You can even teach yourself by practicing the digital techniques. Pictures that have the right composition and lighting are absolutely necessary. Attention to detail is key. Obviously well pressed and zero creases are a must when doing ecommerce.
Fashion photography is different from other types. Being a clothing photographer means focusing on the details not the people. The details of the clothes or the accessories are important. People can be easier to photograph because they have a personality that will shine through.
Working with clothes is different because it can not move on its own. It must be on a hanger or shown in a way that makes it look more lifelike. When you add proper presentation technique and correct lighting, the results will be an enhanced item that looks great.
Clothing companies use steamers so that the apparel looks flawless in stores and on the web site. If you want to sell your own items you need to iron it before you take the pictures. A quick run through with an iron will do wonders in making the piece look better.
Models are useful because they showcase how it should look on a body. However, they can distract from the garment. A customer may spend more time looking at the model than the actual piece. Plus you would have to spend money to hire a model.
A mannequin is a good option. They still give you the illusion of a body but they are inanimate and wont cause distractions. It will give a good idea on how it will look when worn. As customers you want to be able to imagine what it looks like. Dress forms can also achieve the same effect and they do not cost as much as a full body mannequin.
When you take photos, ideally the whole item should be seen. All the details need to be visible. So placing them on a table or folded would not show them in the right light. It would be more suitable on a garment rack or dress form. Customers will demand to see every part and detail so each piece will need multiple pictures.
Apparel photography is mainly for commercial use. The fashion industry uses it for their magazines and catalogues. Businesses use it because a lot of people like to buy stuff online. Regular people who sell items online also do it. When you are dealing with customers that are shopping through a web site, the photos are all they have to go by. They rely on it to give them an accurate idea of what the clothes look like. That is why getting the best possible image is crucial.
If you are an online seller or trying to build and grow a following, you need to provide buyers with good images. It needs to look the way you would see it in person. Learning tips and tricks to enhance the qualities of the material and bring out the details can be easy. You can even teach yourself by practicing the digital techniques. Pictures that have the right composition and lighting are absolutely necessary. Attention to detail is key. Obviously well pressed and zero creases are a must when doing ecommerce.
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